Programmatic advertising helps automate the decision-making process of media buying by targeting specific audiences.

Digiday defines it as:
\"The use of software to purchase digital advertising, as opposed to the traditional process that involves RFPs, human negotiations, and manual insertion orders. It\'s using machines to buy ads, basically.\"
Over the next five years, LPI(LP Information) projects that Programmatic Display Advertising Platform will register a xx% CAGR in terms of revenue, reach US$ xx million by 2023, from US$ xx million in 2017.

In this report, LP Information studies the present scenario (with the base year being 2017) and the growth prospects of global Programmatic Display Advertising Platform market for 2018-2023.

This report presents a comprehensive overview, market shares and growth opportunities of Programmatic Display Advertising Platform market by product type, application, key companies and key regions.

To calculate the market size, LP Information considers value generated from the sales of the following segments:

Segmentation by product type:
Cloud based
On Premise
Segmentation by application:
Programmatic RTB
Programmatic Direct

We can also provide the customized separate regional or country-level reports, for the following regions:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Spain
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries

The report also presents the market competition landscape and a corresponding detailed analysis of the major players in the market. The key players covered in this report:
FACEBOOK BUSINESS
ADWORDS
WORDSTREAM
SIZMEK
MARIN SOFTWARE
DATAXU
Yahoo Gemini
MediaMath
Adobe Media Optimizer
Quantcast Advertise
Choozle
Acquisio
The Trade Desk
Flashtalking

In addition, this report discusses the key drivers influencing market growth, opportunities, the challenges and the risks faced by key players and the market as a whole. It also analyzes key emerging trends and their impact on present and future development.

Research objectives
To study and analyze the global Programmatic Display Advertising Platform market size by key regions/countries, product type and application, history data from 2013 to 2017, and forecast to 2023.
To understand the structure of Programmatic Display Advertising Platform market by identifying its various subsegments.
Focuses on the key global Programmatic Display Advertising Platform players, to define, describe and analyze the value, market share, market competition landscape, SWOT analysis and development plans in next few years.
To analyze the Programmatic Display Advertising Platform with respect to individual growth trends, future prospects, and their contribution to the total market.
To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).
To project the size of Programmatic Display Advertising Platform submarkets, with respect to key regions (along with their respective key countries).
To analyze competitive developments such as expansions, agreements, new product launches and acquisitions in the market.
To strategically profile the key players and comprehensively analyze their growth strategies.The Global Programmatic Display Advertising Platform Market touched xxx million USD with a CAGR xx % from 2018-2022 around the world. In the future, it is predicted to reach xxx million USD in 2023 with a CAGR xx % from 2023 - 2030.
As the report focuses on global Programmatic Display Advertising Platform Market, mainly in Europe and Asia Pacific, North America, Middle East and Africa, and South America. This report segmented the Market on the basis of regions, manufacturers, applications, and type.

in addition, this report introduces Market competition situation among the vendors and company profile, besides, Market price analysis and value chain features are covered in this report.

In Market segmentation by manufacturers, the report covers the following companies-

FACEBOOK BUSINESS
ADWORDS
WORDSTREAM
SIZMEK
MARIN SOFTWARE
DATAXU
Yahoo Gemini
MediaMath
Adobe Media Optimizer
Quantcast Advertise
Choozle
Acquisio
The Trade Desk
Flashtalking

In Market segmentation by geographical regions, the report has analyzed the following regions-
North America (USA, Canada and Mexico)
Europe (Germany, France, UK, Russia and Italy)
Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
South America (Brazil, Argentina, Columbia etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)

In Market segmentation by types covers:

Cloud based
On Premise
In Market segmentation by applications :

Programmatic RTB
Programmatic Direct

Apart from the drivers, restraints, and opportunities, the report also offers competitive landscape, including various growth strategies adopted by profiled players for establishing significant position in the industry. The segmentation included in the comprehensive report will help respectable manufacturers to set up their processing units in the regions and increase their global presence. This would also benefit the industry and increase the company\'s product portfolio.

The research provides answers to the following key questions:
• What is the estimated growth rate and Market share and size of the Programmatic Display Advertising Platform Market for the forecast period 2023 - 2030?
• What are the driving forces in the Programmatic Display Advertising Platform Market for the forecast period 2023 - 2030?
• Who are the prominent Market players and how have they gained a competitive edge over other competitors?
• What are the Market trends influencing the progress of the Programmatic Display Advertising Platform industry worldwide?
• What are the major challenges and threats restricting the progress of the industry?
• What opportunities does the Market hold for the prominent Market players?
Any special requirements about this report, please let us know and we can provide custom report.

Note – In order to provide more accurate market forecast, all our reports will be updated before delivery by considering the impact of COVID-19.

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